Social media is here to stay! Done right, social media marketing can be a great business building tool. Digidaze works with companies to set up and maintain profiles on social media sites like Facebook, Twitter, Pinterest and YouTube.
Whether you are personally into Facebook or not, chances are many of your customers are. Social media marketing through Facebook is a way to connect with customers on a personal level, and build a loyal following. Done right, a presence on Facebook can generate higher traffic to your site or store location, and increase your customer base. Click here for more on Facebook marketing.
Since its inception, YouTube has become the place to post video content. Whether it be simply for fun or to deliver business information, advertisements, or instructional content, YouTube is an amazingly cost-effective means of video distribution. If you can film it and upload it, you can distribute it on YouTube.
While many people are lost as to what the heck a ‘tweet’ is and why anyone would care, the fact remains that Twitter has millions of users. Celebrities, companies and your average everday people are following tweets. Twitter is not right for everyone and takes some keeping up with, but it can be an effective way to quickly reach your audience.
LinkedIn is less of a personal social media tool and more of a business networking tool. If you own a business that markets to other businesses, LinkedIn is an ideal place to be. LinkedIn allows users to network through discussions, post presentations, video and other content, and invite interaction on various subjects relevant to your industry.
Pinterest is one of the fastest growing social media sites out there. Far different than Facebook and Twitter, Pinterest relies solely on images collected by individuals according to their likes and passions. How can Pinterest benefit you? If you are a company who offers goods and services that are of personal interest to people, Pinterest can provide broad reach. For instance, if you are a landscape company, posting boards on Pinterest of your work and linking those images back to your website can have tremendous benefit. People find your photos, repin them on their boards, and viola – they are viral!